So today the social mediaverse was alive with the news of BBC’s announcement of the 12th Doctor of its long-running show Doctor Who. I am a new Whovian, having only begun watching the show via Netflix late last year (I’m still waiting for Amazon Prime to get the second half of series 7, or Netflix the entirety of series 7). I intend to go back and watch what I can of what’s being called Classic Doctor Who on these streaming services. Because Doctor Who has exploded since its 2005 revival, today was a big day for nerds, geeks, purveyors of fine entertainment, science fiction aficionados, and the British public. My Twitter stream, my Facebook stream, everything has been posting and talking about The New Doctor Peter Capaldi.

With this excitement (fear? horror? disappointment?) has been the usual people who are Too Cool For School. The ones who go out of their way to let their Facebook friends and Twitter followers know they have no interest, not a scintilla, a microbe, a minute inkling of a teeny-tiny possibility of interest in who the new Doctor is. They have never seen, will never see, have no interest in ever seeing Doctor Who, Doctor What, Doctor Where, or Doctor How (though they’re probably lying on that one: Everybody wants to know How).

Look, I think we’ve all done this at some point. And if I cared to go through my Facebook musings since I signed on in 2008, I’m sure I could come up with a dozen examples. Sometimes I’ve done so as a joke (at some point in the last year about the TV show Once Upon a Time). But I had an epiphany at some point during some football game or hockey game or somedamnthing, in which I didn’t give one iota of a fuck about: Why piss on their parade? Some of these people on my feed care about whether Tom Brady or Lebron James or some other athlete or team wins, they’re really into it, so who am I to be Too Cool For School?

I see this as a moment of mature clarity for me. It’s so easy to dismiss out of hand something one does not like that everyone is talking about. All it is is the 12-year-old who decides to wear black clothing on Colorful Clothes Day. It’s the little kid who is going to say “No” even when they’re dying to say “Yes.” It’s the Republican who has scientific evidence in front of them but decides Climate Change doesn’t exist and stricter gun laws won’t save lives.

It’s silly.

So, for those of you who are too cool to care about Doctor Who, or the Superman/Batman movie, or Star Wars, or Stephen King, or Harry Potter…or even shit I don’t care for like Transformers, Twilight, or whatever else: Fuck you.

I’m not talking about opinion here. If you’ve seen it and want to say you didn’t like it, go for it, man. By all means, add your thoughts to the mix. But if you’re just too hip, too cool, too happening, too intellectual, too snobby to care about what, it seems, a lot of other people care about, keep it to yourself. Otherwise, go fuck yourself.

Now I’m going to write. Play nice.